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Insights into Rising Revenue Streams with Route Planning & Field Sales Tracker

Insights into Rising Revenue Streams with Route Planning & Field Sales Tracker

With increasing advancements in the digital landscape, automated software like field sales tracker is renowned for effectively planning routes to save employees' time and enhance the chances of maximized sales conversations. According to research, one-third, around 29%, of sales reps tend to become efficient, making field visits worthwhile by offering continuous tracking solutions to organizations. 

In addition, optimizing sales routes through field tracking software assists in identifying effective routes from one customer to the next, maximizing overall business revenue. Organizations can navigate and capitalize on varied prospects in high-demanding locations by accessing data-driven reports and monitoring real-time employee movement through geofence features. 

However, when you consider optimizing sales routes, businesses can not only track employee efficiency on the field but also take control of sequencing multi-stops, streamline resource allocation, and consider varied prospects to transform sales potential into successful reps with sales live location tracking software.

Sounds too good to be true, right? In this blog, we will highlight important factors and strategies to help you leverage the right opportunities to maximize business revenue through GPS tracking software for employees .

What is Route Planning?

Route planning refers to optimizing ideal routes between sales visits by leveraging GPS tracking software for employees. In addition, route planning means streamlining routes from point A to point B. This helps save employees' time, enhance timely deliveries, save operational costs, and improve customer satisfaction seamlessly. 

Furthermore, streamlining sales routes aids in seamlessly scheduling customer visits, converts maximized deals, and helps managers access real-time data, whether it is a delay in delivery, inaccuracy amid customer visits, or more prospects, to manage other sales reps effectively and guide employees to achieve better targets. 

Why is Optimizing Sales Routes Important?

The prime goal of planning a sales route through a field sales tracker is to enhance efficiency and revenue. If you struggle with excess travel time, rising transportation or fuel costs, or lower resource utilization, optimizing routes can also help manage operational costs. In addition, sales route planning helps businesses in varied aspects, such as:

1. Enhances Profitability

According to the survey conducted in 2023, 70% of sales executives reported that the budgets were getting audited compared to previous years. An adequate sales rep is when unnecessary traveling is canceled out, which leads to minimizing fuel and vehicle maintenance costs. 

By implementing this approach, organizations can gain more visibility into the team’s movement and leverage ideal opportunities in the sales pipeline, ultimately driving sales efficiency and better revenue through sales live location tracking.

2. Improves Employee Satisfaction

Field employees who spend more time selling quality leads and less time on other manual tasks are more likely to be happy with their jobs. However, managers need to offer a mobile-friendly tool like field tracking software to access instant insights on buyer details before sale visits, which simplifies the lead management process and allows them to improve communication with other team members and customers. 

In addition, organizations can update schedules anytime, provide detailed guidance to employees for innovative sales routes, and help employees focus on the essential sales aspects that truly matter through the robust features of GPS tracking software for employees. 

3. Transforms Customer Services

When sales executives are professional, confident, and well-informed about varied aspects, potential buyers are more likely to pay attention to what they are selling. The relationship between sales employees and potential leads is important as it impacts sales cycles in the long term.

In addition, planning effective routes through sales live location tracking software increases the chances of on-time arrivals and fewer disruptions for the reps due to traffic, weather conditions, or staff inaccuracy on the field. Furthermore, it ensures that every employee is well-versed in updated knowledge to stay relevant with customers and offer better services. 

A Detailed Roadmap to Optimizing Routes

Optimizing the sales route has multiple benefits, but it can be a complex road to walk. It demands defining clear priorities, reliable field sales tracker tools to map the movements, and accessibility to data on diverse sales activities under one comprehensive dashboard. 

Let us understand a few factors that will help you streamline route planning and ultimately drive a better bottom line through field tracking software.

Incorporate sales live location tracking: Train sales employees and other teams to utilize this software and customize it according to your lead management or sales needs. Furthermore, you can set up integrations with CRM and other tools to access accurate data at the right time. 

Allocate location: Utilize data-driven insights from sales reps and continuous monitoring to schedule better sales reps with time constraints. Consider varied types of sales requirements, access to employee performance, location conditions, and other factors to ensure all resources are utilized in the right direction and to improve customer services or leverage sales opportunities adequately. 

Sales opportunities: Prioritize the right opportunities according to the sales targets, the organization’s goals, estimated deal or order size, and lead management strategy. However, managers must consider different aspects before leveraging opportunities, such as lead quality, order size, expertise of the sales team, and overall proximity. 

Align resource allocation and sales priorities: Based on your sales priorities, consider optimizing routes for appointments or sales reps to help employees acquire targets. For instance, if your goal is to minimize travel expenses, consider allocating short driving time or tasks to employees in close locations. To manage new inquiries, managers can opt for sales reps who are nearby as a priority task. 

Eliminate manual tasks: Automate schedules for employees to save time and avoid misunderstandings, enhancing efficiency. For instance, managers can add schedules for entire weeks based on appointments or sales targets. Through sales live location tracking, businesses can re-adjust schedules and strategies by accessing insightful data in real-time under one platform. 

Improve sales reps: Based on the outcomes, data received, and observation through continuous tracking solutions, improve overall sales strategy. For example, assigning tasks to employees with emerging opportunities may increase travel time and fuel usage. So, managers need to identify their priorities and strike a balance to make the most of the sales opportunities. 

Adapt and Implement actions quickly: Through a seamless map view, managers can constantly monitor sales reps and address potential challenges quickly. Issues may arise due to poor road conditions, longer visit times, employee unavailability, or other unexpected reasons. By accessing insights in real-time, managers can adjust routes and re-allocate tasks through instant notification alerts to keep employees informed. 

You May Also Like: Top Insights into Enhancing Customer Experience Through Field Sales Software 

Tips to Streamline Routes for Driving Better Revenue

Whether you are a product or service-driven organization, every business is looking to minimize its expenses and optimize sales reps with a range of robust features of field tracking software. Let us explore a few ways that this software can help you minimize operational costs and enhance revenue in 2024.

1. Enhance Delivery Capability

Along with reducing the cost of fuel usage and other aspects, optimizing routes influences business revenue. Streamlining routes for sales reps enables organizations to increase overall delivery capability without enhancing sales employees by utilizing accurate and short routes, and reducing unnecessary travel time leads to completing more deliveries in less time. High efficiency due to field sales tracker generates revenue-based opportunities and utilizes optimal resources.

2. Foster Data-driven Decision Making Process

A route optimization-backed solution enables businesses to leverage analytical statistics, which includes insights into sales performance, route conditions, sales opportunities, and operational inefficiency. By using insightful data through live tracking, managers can increase efficiency in sales reps and make informed decisions, whether it is allocating tasks for emergency appointments, updating customers with delayed deliveries, or identifying loopholes in the operations. 

In addition, through TrackOlap’s live tracking tool, businesses can utilize insightful data to optimize sales operations, minimize costs, and enhance efficiency to contribute to maximizing business growth over time. These insights help managers save the best routes and identify the patterns that cause delayed arrivals through GPS tracking. 

3. Monitor Resource Allocation Effectively

Sales reps often handle many customer visits or deliveries per day. Hence, businesses need to identify workload and allocate equal tasks to employees. Route optimization can simplify equal work allocation and easily track sales reps activities.

Sales managers can overlook workload by focusing on aspects such as:

  • Customer’s location to visit per day through GPS tracking
  • Set alerts to allocate employees to nearby sales opportunities.
  • Eliminating non-sales times, ide-time on the field, excess travel time
  • Plan for a backup sales strategy if the appointment is rescheduled.

TrackOlap enables managers to track employee’s movements in real-time and guide them with automated features of field sales tracker. Moreover, this software allows us to identify safe, short, and reliable sales routes. 

Furthermore, optimizing routes allows organizations to leverage benefits like:

  • Automate manual route planning with practical data
  • Identify routes with potential opportunities
  • Streamline varied aspects of sales operation
  • Build a balanced sales workload culture
  • Reduce excess cost and drive better revenue

4. Improve Customer Satisfaction & Retention

In a highly competitive business landscape, customer satisfaction is essential for every business. Hence, implementing route planning through field sales tracker becomes a necessity, as it enhances customer trust and loyalty by fostering timely deliveries within a minimal time frame. 

In addition, with enhanced customer satisfaction and retention, you are more likely to get referrals and repetitive businesses, which eventually maximizes overall revenue. 

Maximize Business Growth with TrackOlap

Optimizing sales routes is a strategic solution to maximize revenue effectively in a constantly evolving landscape. By incorporating a field sales tracker with sales operations, businesses can enhance efficiency, gain a competitive edge, optimize resource allocation, minimize operational costs, and drive growth. Contact us to get a demo or learn more about the features!


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